Market Strategy
Our go-to-market strategy is to introduce a report called the State of the Black Community (Atlanta Edition). In this report, we will work with renowned economist Dana Peterson to quantify the cost of racism in Atlanta and identify racial inequality gaps that we need to close between Blacks and Whites. Our report will highlight how closing these gaps will not only improve the Black lives but also increase Atlanta’s GDP. This report will guide local changemakers across the private, social and public sector on how to empower Blackness by leveraging the voices of Black Creators.
Stay tuned for the State of the Black Community - Atlanta Edition!
